01
Partnerships
Where relationships, expectations, and economics meet.
Relationship capital
Growth. Revenue. Systems.
MichaelHarvey
I work in growth and revenue, mostly in insurance and performance marketing. My career has lived at the intersection of business development, partnerships, campaign economics, marketing, and the operating systems that turn growth into something repeatable.
12+
YEARS
In growth, revenue, and partnerships
~450%
GROWTH
At an early-stage lead-gen company
9-Figure
SCALE
From early-stage to nine figures
5
VERTICALS
Insurance performance marketing
Operator at the seams
Started at an early-stage lead-gen company and helped scale it into a nine-figure business — across partnerships, marketing, economics, and the systems that turn growth into something repeatable.
◆Part strategy. Part execution. Part pattern recognition.
Command Center ◆
Part strategy. Part execution. Part pattern recognition.
From early-stage bets to operational frameworks, I figure out where growth comes from, why it works, where it breaks, and what needs to be built next.
Operator
Make growth repeatable.
Market Reader
Connect audience, offer, and intent.
Systems Builder
Turn signal into structure.
Partner Builder
Make the math and relationship work.
Operator
Make growth repeatable.
Market Reader
Connect audience, offer, and intent.
Systems Builder
Turn signal into structure.
Partner Builder
Make the math and relationship work.
◆ Where I Focus
Growth rarely moves from one lever.
Partners, marketing, economics, pricing, distribution, and systems all shape the outcome. The best work happens when those pieces start reinforcing each other.
02
Marketing
Audience, offer, channel, creative, and intent.
Demand engines
03
Economics
Pricing, volume, quality, buyer mix, distribution.
Unit economics
04
Systems
Workflows and decision loops that scale growth.
Infrastructure
05
Growth
New verticals, channels, partnerships, smarter pricing.
Compounding returns
◆ Principles
I like building things that not only solve current problems — but prevent future ones.
01
BETTER SYSTEMS
The reporting, workflows, and decision loops that make growth easier to manage.
02
STRONGER PARTNERSHIPS
Where the math and the relationship both work.
03
EARNED TRUST
Growth that earns partner trust and treats the consumer with respect.
04
LASTING IMPACT
Building things that keep working after the meeting ends.
◆ Beyond the home pageTwo places to dig
Two places to dig
a little deeper.
The home page is the overview. /now and /backstage are where the actual operating texture lives.
Outside Work
Family first.Everything else fits around it.
I live in northeast Ohio with my wife, three kids, and two dogs. Most weekends are some mix of gymnastics meets, cheer events, dance recitals, school functions, yard work, and pretending I still have control over the family calendar.
When I get a spare hour, I'm usually deep in an audiobook, reading something superhero-related, messing with 3D printing, dialing in audio gear, or starting a project that should only take 20 minutes and absolutely will not.
Northeast OhioWife & 3 kids2 dogsAudiobooksSuperheroes3D printingAudio gearYard work
Live Performance Overview ◆
Revenue ImpactTTM
$500M+
Across portfolio companies
Years in ArenaCareer
12+
5+ verticals
Systems BuiltTo Date
20+
Operational frameworks
Growth RatePeak
~450%
Company-level scaling
▲Growth trend
System Health● Optimal
Start a Conversation ◆
Let's build what's next.
Whether it's about partnerships, growth, or just a good conversation.
Response TimeWithin 24 hours
Preferred ContactEmail
Focus Areas
GrowthSystemsPartnershipsMarketing
BasedNortheast Ohio